Most of our Site’s functionality can be used without revealing any personal information, though for some specific features or services personal information may be required. If you do not use these specific features or services on the Site, then the only information we collect will be “Non-Personal Information” (i.e., information that cannot be used to identify you). Non-Personal Information includes information such as the web pages that you have viewed. In order to access certain features and benefits on our Site, you may need to submit “Personally Identifiable Information” (i.e., information that can be used to identify you). Personally Identifiable Information can include information such as your name, home address, home telephone number and home email address. You are responsible for ensuring the accuracy of the Personally Identifiable Information you submit to PerTrac. Inaccurate information may affect your ability to use the Site, the information you receive when using the Site, and our ability to contact you. For example, your email address should be kept current because that is one of the primary manners in which we communicate with you.
What You Consent to by Using Our Site
What Information We Collect
We gather two types of information about users through the Site:
1. Non-Personal Information. When users come to our Site, we may track, collect and aggregate Non-Personal Information indicating, among other things, which pages of our Site were visited, the order in which they were visited, and which hyperlinks were “clicked.” Collecting such information may involve logging the IP address, operating system and browser software used by each user of the Site. Although such information is not Personally Identifiable Information, we may be able to determine from an IP address a user’s Internet Service Provider and the geographic location of his or her point of connectivity.
You should be able to control how and whether Cookies will be accepted by your web browser. Most browsers offer instructions on how to reset the browser to reject Cookies in the "Help" section of the toolbar. If you reject our Cookies, certain of the functions and conveniences of this Site may not work properly, but you do not have to accept our Cookies in order to productively use many functionalities of the Site.
a. Updates. PerTrac may offer you the ability to receive email updates either via email or another subscription service such as Facebook or Twitter. In order to subscribe to these services, you may be required to provide us with Personally Identifiable Information such as your name, email address and zip code.
b. Communications with PerTrac. We may receive Personally Identifiable Information when you send us an email message or otherwise contact us.
c. Information Requests. When requesting information regarding our products and services, you may be required to provide Personally Identifiable Information, such as your name and e-mail address.
d. Purchases. When purchasing products or services through our Site, you are required to provide us with Personally Identifiable Information, such as your name, address, billing information (i.e., credit card information and billing address) (“Billing Information”), shipping address, and email address.
e. Support. PerTrac may offer you the ability to receive support, product updates and data downloads through its password protected support site. In order to receive these services, you may be required to provide us with Personally Identifiable Information such as your name, email address and zip code.
How We Use the Information
Please take some time to familiarize yourself with the different ways PerTrac uses the information that we gather.
1. Non-Personal Information. We use Non-Personal Information in aggregate form to build higher quality, more useful services by performing statistical analyses of the collective characteristics and behavior of our users, and by measuring demographics and interests regarding specific areas of our Site.
a. Updates. We use Personally Identifiable Information collected when you sign-up for our various email or update services to send you the messages that you request us to send. We may also archive this information and/or use it for future communications with you.
b. Purchases. We use Personally Identifiable Information collected during the purchasing process to fulfill the order and send the product (either directly or through our providers). Billing Information may be archived by us or our providers. We may archive Personally Identifiable Information other than Billing Information and/or use it for future communications with you.
d. Promotional Purposes. We may use your Personally Identifiable Information, such as your e-mail address, to send you notifications about new features, products, services, specials, promotions or other opportunities available through the Site, or to confirm or improve customer service. You will have the opportunity upon the receipt of any promotional e-mails not pertaining to the status of any of your orders to unsubscribe from receiving such promotional e-mails in the future.
f. Disclosure to PerTrac Operations and Maintenance Contractors. Our operations and maintenance contractors may have limited access to your Personally Identifiable Information in the course of providing products or services to us. These contractors may include vendors and suppliers that provide us with technology, services, and/or content related to the operation and maintenance of the Site. Access to your Personally Identifiable Information by these contractors is limited to the information reasonably necessary for the contractor to perform its limited function for us.
h. Business Transactions. PerTrac may sell, transfer, or otherwise provide some or all of its assets, including your Personal Identifiable Information, to an affiliate or a third party in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.
Confidentiality & Security of Personally Identifiable Information
We consider the confidentiality and security of your information to be of the utmost importance. We will use commercially reasonable efforts to keep your Personally Identifiable Information secure, and to protect your Personally Identifiable Information from unauthorized disclosure to or access by third parties. Please note that we do not guarantee the security of Personally Identifiable Information, and there is some risk that an unauthorized third party may find a way to circumvent our security systems or that transmission of your information over the Internet will be intercepted.
Updating or Deleting Your Personally Identifiable Information
We maintain a procedure in order to help you confirm that your Personally Identifiable Information remains correct and up-to-date or choose whether or not you wish to receive material from us or some of our partners.
You may unsubscribe from certain email communications by using the opt-out options contained in the email. You may also email us at email@example.com in order to delete or update your Personally Identifiable Information on our systems. We try to answer every email promptly, but may not always be able to do so. Keep in mind, however, that there will be residual information that will remain within our databases, access logs and other records, which may or may not contain your Personally Identifiable Information.
If you have any privacy-related questions or unresolved problems, you may contact us using the information provided below.
PerTrac makes no representation that the Site operates (or is legally permitted to operate) in all geographic areas, or that the Site, or information, services or products offered through the Site are appropriate or available for use in other locations. Accessing the Site from territories where the Site, or any content or functionality of the Site or portion thereof, is illegal is expressly prohibited. If you choose to access the Site, you agree and acknowledge that you do so on your own initiative and at your own risk and that you are solely responsible for compliance with all applicable laws.
Protecting Children’s Privacy
PerTrac strongly believes in protecting the privacy of children. In line with this belief, we do not knowingly collect or maintain Personally Identifiable Information on our Site from persons under 13 years of age, and no part of our Site is directed to persons under 18 years of age. If you are under 13 years of age, then please do not use or access this Site at any time or in any manner. We will take appropriate steps to delete any Personally Identifiable Information of persons less than 13 years of age that has been collected on our Site without verified parental consent upon learning of the existence of such Personally Identifiable Information.
California Privacy Rights
Under California Law, California residents may have the right to request in writing from businesses with whom they have an established business relationship: (a) a list of the categories of Personally Identifiable Information and the type of services provided to the customer, that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties' direct marketing purposes and (b) the names and addresses of all such third parties. To make such requests, if entitled, please use the contact information listed below.
Address: 58 West 40th Street
New York, NY 10018
Effective May 13, 2011